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Here at VisionPoint Marketing, they pride themselves on steering clients in the right direction to achieve their goals. That’s where Cassie shines. As a Strategy Specialist, Cassie uses her years of digital marketing experience, a keen eye for detail, and research skills to build robust strategies that get clients where they want to go.

Cassie began her career at VisionPoint on the Media & Optimizations team, leveraging her Communication degree and English minor to maintain partners’ reputations by ensuring all add materials were error-free – both grammatically and technically. She collaborated with the integrated marketing teams to dive deeply into keyword and target audience research to secure peak optimizations and the highest return on investment from every campaign the team touches. Before joining VisionPoint, Cassie previously honed her skills through marketing roles at digital marketing agencies, real estate firms, and news sources like the Pittsburgh Post-Gazette.