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Paola Rodio is an experienced professional with a background in marketing and communication. Paola has held various roles in companies such as Virgin Active Italia, Atrio, Fnac, Marionnaud Parfumeries Italia Spa, UPIM, and Arnoldo Mondadori Editore. Paola's responsibilities have included defining marketing plans, managing budgets, analyzing market trends, implementing loyalty programs, organizing events, and overseeing KPIs. Paola holds a degree from Università Bocconi and is currently pursuing a Diploma di Specializzazione in Event Management from Istituto Europeo di Design.