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Salim Charania currently serves as Head of Strategic Alliances & Partnerships, Loyalty Program, and Voucher Business at Vijay Sales, a position held since October 2021. Prior to this role, Salim was DGM of Online Business, Ecommerce, and Alliances at SOTC Travel Ltd. from April 2015 to October 2021. Experience also includes leadership in alliances and partnerships at Musafir.com India Pvt. Ltd. and management roles at Kingfisher Airlines Limited, focusing on eCommerce, digital marketing, and business development. Salim holds a Bachelor's Degree in Commerce from the University of Mumbai, completed in 1993.