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Jerome Lacote is a seasoned professional with extensive experience in video game development, entrepreneurship, and creative direction. Currently serving as a Partner at IF GAMES since September 2021, Jerome initially joined as a consultant and has contributed significantly to game design, art direction, and monetization strategies. As the CEO and Founder of Victorise since January 2016, Jerome has pioneered groundbreaking sports wearables while managing branding and marketing initiatives. In addition, Jerome has held various leadership roles, including Creative Director at THE NEW BURO and Mentor at LEARN Academy, guiding aspiring developers and designers. Past tenure includes positions at Qualcomm, Commencal Bikes, Playdom/The Walt Disney Company, High Moon Studios, and Rockstar Games, focusing on UI/UX design and user engagement. Jerome's educational background encompasses degrees in Multimedia Production, Photography, and Psychology from prestigious institutions in France.