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Kristoffer Bæk-Mikkelsen

Vice President Nordic Marketing at Viaplay Group

Kristoffer Bæk-Mikkelsen has a diverse work experience spanning various roles in marketing and media. Kristoffer currently holds the position of Vice President Nordic Marketing at Viaplay Group, where they have been since December 2022. Prior to that, they served as Vice President International Marketing and Head of Strategic Marketing Planning and Head of Media & Optimization, Group at Viaplay Group. Before joining Viaplay Group, Kristoffer worked as the Business Director & Head of Media at NORD DDB CPH. Kristoffer also has experience as the Chief Client Officer at MediaCom Danmark, where they were responsible for client relationships and leading a team of account people. Earlier in their career, Kristoffer held roles such as Business Director, Head of Innovation and Account Director at PHD Copenhagen. Kristoffer started their career as an Account Manager and later became an Account Director at Carat Denmark. Additionally, Kristoffer has worked as an International Media Planner and Media Planner Trainee at OMD Danmark and as a Consultant at Nykredit.

Kristoffer Bæk-Mikkelsen completed their education at Copenhagen Business School. From 2002 to 2005, they obtained a BSc in International Business Administration and Modern Languages. Subsequently, from 2006 to 2008, they pursued an MSc in International Business Studies.

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