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Sufian F. has a diverse work experience that spans from 2012 to 2022. In 2012, they worked as a Visual Designer at Publicis Pakistan (pvt) Ltd., where they designed IMC's new project and edited Toyota Hilux Dubbed Commercial. In 2013, they worked as a Trainee at Nandos. In 2015, they worked as a Consultant at Cafe' Barbera - the Italian Coffee House, and as a GST Analyst at Eastspring Investments. In 2016, they worked as a Contributing Author at HuffPost, a Tech Influencer at IDG (International Data Group), and an Adjunct Faculty at Institute of Business Management. In 2017, they worked as a Managing Product Led Growth - AARRR and a Growth - Conversion Rate Optimization at PureVPN. In 2022, they are currently working as a Managing Product Led Growth at vFairs, and as a Product Manager - PLG at Bayt.com.

Sufian F. completed a Master of Business Administration (M.B.A.) in Business Analytics from the Sydney Business School, University of Wollongong between 2014 and 2016. In 2020, Sufian F. obtained an Agile Marketing certificate from the University of Toronto School of Continuing Studies, a Digital Psychology & Behavioral Design certificate from CXL, and a Growth Series - Spring 21 certificate from The Reforge. In 2021, Sufian F. obtained an Advanced Growth Strategy certificate from The Reforge. In addition, Sufian F. holds a number of certifications, including Value-First Onboarding from Appcues, Applied Neuromarketing and Attribution from CXL Institute, Customer Retention from CXL Institute, Heuristic Analysis Frameworks for Conversion Optimization from CXL Institute, Product Marketing for Technology Companies from CXL Institute, Project Management for Marketing from CXL Institute, Customer Journey Mapping Fundamentals from UXPressia, Scrum Fundamentals Certified (SCF) from SCRUMstudy, Certified Inbound Marketer from HubSpot Academy, Google Analytics for Power Users and Introduction to Data Studio from Google, Certified Supply Chain Analyst from ISCEA USA, Certified Microsoft Innovative Educator from Microsoft, and Google Tag Manager from Google.