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Alan Price has been in the music industry for over 25 years. Alan started their career at Epic Records, where they were the Director of Finance for two years. Alan then moved to Sony Music Entertainment/The WORK Group, where they were the Vice President of Finance for four years. In 2000, they became the Senior Vice President of Finance and Operations for Columbia/Epic Label Group, a position they held for nine years. In 2009, they left Sony to become the CEO of Vevo.

Alan Price has a MBA in Finance from NYU Stern School of Business and a B.A. in Government & Economics from Cornell University. Alan is also certified as a public accountant by the New York State Education Department - Office of the Professions.

JP Evangelista - Head of Content & Programming, Natalie Gabathuler-Scully - SVP, Revenue Operations, and Kevin McGurn - Chief Sales Officer report to Alan Price.