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Vicente Chiralt

Vice President, EMEA Marketing (and Global Field & Channel Marketing Coe) at Vertiv

Vicente Chiralt has a strong background in marketing and leadership positions. Vicente currently serves as the Vice President of EMEA Marketing at Vertiv, where they lead central and local teams to drive awareness, preference, and demand for the company's products and services. Vicente also plays a key role in crafting a winning Field & Channel Marketing strategy globally. Prior to this role, Chiralt was the EMEA Senior Director of Field Marketing & Channel Marketing at Vertiv, where they focused on driving measurable and meaningful impact through customer-centric demand generation programs and campaigns aligned around the buyer journey.

Before joining Vertiv, Chiralt held various roles at Schneider Electric. Vicente served as the Director of Operations, Global Internal Communications, where they led a major transformation project involving the centralization of people and services into a Global Hub. Vicente also had the role of Vice President Field Marketing - Africa, Iberia & South America at Schneider Electric, where they managed a team of marketers across three regions to integrate an internal-external communications strategy and drive brand development. Earlier in their career at Schneider Electric, they served as the Director of Field Marketing, South America.

Chiralt also has experience at APC by Schneider Electric, where they were the Director of Marketing, EMEA, leading regional marketing strategy and overseeing tactical implementation across EMEA regions. Vicente also took on the role of Country Manager, Spain (acting) and the Marketing & Communications Manager for Spain & Portugal. Chiralt began their career at Getronics as the Marketing & Communications Manager for Spain.

Overall, Chiralt has a wealth of experience in marketing and leadership roles, with a focus on driving business results, brand development, and integrated marketing strategies.

Vicente Chiralt completed an Executive MBA program at IE Business School in 2007. From 1993 to 1998, they obtained a Bachelor's degree in Business & Administration from Universidad de Alcalá. In 2014, they participated in the Lead to Impact Program at UNC Kenan-Flagler Business School, focusing on Business Administration and Management.

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