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Michael heads-up Verticurl’s rapidly growing EMEA operation. In addition to advising clients on their marketing strategies, technology platforms and how to build and deliver tangible ROI, he’s responsible for business development, partnerships and account services in the region.

Having spent 20 years specializing in hardware, software, telecoms and internet technologies, Michael has gained an intimate knowledge and practical application of highly effective marketing strategies, channels and technologies. He’s experienced the complexities of selling to global enterprises and getting into the minds of fickle consumers.

Prior to joining Verticurl, Michael was Managing Director at Banner, WPP’s technology marketing practice and one of Eloqua’s first partners in Europe. More recently he held the position of CMO at EngageSciences, the consumer engagement and automation software platform, where he pioneered and delivered brand awareness and demand generation programs.