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Caroline Macanjo is a Digital Acquisition Specialist at Beobank NV/SA since September 2023, previously serving as a Content Designer and UX Writer at Versett. From September 2019 to February 2023, Caroline worked as a Digital Marketing Consultant at Universem, specializing in web analytics, including analytics setup, conversion optimization, and dashboard creation. Prior experience includes roles at Peugeot Belux focusing on commercial performance, assistance in marketing and project management at Groupe PSA and Legrand UK & Ireland, and various customer-facing positions. Caroline holds an MBA in International Business and Marketing from Baruch College and has obtained multiple degrees in business and economics from prestigious institutions.