Maxime Lagresle

Director Of Data at Veronica Beard

Maxime Lagresle has a diverse work experience, starting in 2016 as a Business Developer at Wing, where they set up the company in a new French city. In 2017, they worked at CarPal as a Product Manager and later as a Growth Marketer. Maxime then joined Sheertex in 2019 as a Growth Marketing Manager, where they built and led the growth marketing team. Most recently, Maxime worked at Veronica Beard, starting as an Ecommerce Analytics Manager and progressing to Associate Director of Data and currently serving as the Director of Data. In this role, they defined data strategy, built data infrastructure, and provided insights for marketing initiatives.

Maxime Lagresle has a diverse education history. In 2009, they obtained their Baccalauréat Science series with an Engineering Specialization from High School Aux Lazaristes. Maxime then pursued a Master's degree in Entrepreneurship at ESDES Lyon Business School, which they completed in 2017.

During their time at ESDES Lyon Business School, Maxime also attended the Design Thinking Minor program at HU University of Applied Sciences Utrecht (Hogeschool Utrecht) from 2016 to 2017. In 2014, they briefly studied Business at Boise State University.

Maxime further expanded their knowledge and skills through various certifications and bootcamps. In 2016, they obtained the HubSpot Inbound Certification from HubSpot. Maxime later completed the Product Management Bootcamp at General Assembly in 2017. The same year, they acquired the Advanced Google Analytics certification from Google and started their Coding Bootcamp at Le Wagon. In 2018, Maxime completed the SQL for Marketers course from Udemy.

Most recently, in 2021, Maxime joined the Analytics Engineering Club to further enhance their skills in Analytics Engineering.

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