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Inês Barny's work experience includes a role as a Paid Media Executive at VERB Brands, a leading luxury digital marketing agency, starting in May 2022. Prior to this, they worked as a Limitless Learning Facilitator at Hult International Business School from May 2021 to December 2021, where they managed virtual learning during university classes and handled IT issues related to Zoom and AV technology. In 2020, they worked as a Web Designer at Black Thrive for two months. In 2019, they worked as a Freelance Video Editor at Adclick for four months. In 2018, they had a summer management internship at SONAE, and in 2017, they had a summer marketing internship at Adclick.

Inês Barny began their formal education at Colégio Luso International do Porto in 2011 and completed their studies there in 2019. The specific degree and field of study at this institution are not provided.

In 2018, they attended a Pre-Uni Summer Camp at Hult International Business School, focusing on Business Administration and Management.

From 2019 to 2022, Inês pursued a Bachelor of Business Administration (BBA) degree at Hult International Business School, specializing in Business Administration and Management.

In addition to their formal education, Inês has obtained various certifications. In June 2022, they obtained certifications in Google Sheets Quick Tips from LinkedIn and Keywords from Croud. Inês also completed a course titled "Migrating from Universal Analytics to Google Analytics 4 (GA4)" from LinkedIn in the same month.

In May 2022, Inês received several certifications, including Account Management 101, Ad Measurement, Ads 101, Advanced Google Ads, Difficult Conversations: Talking about Race at Work, Diversity, Inclusion, and Belonging, Fighting Gender Bias at Work, Google Ads Essential Training, How to Be More Inclusive, Learning PPC with Google Ads, Out and Proud: Approaching LGBT Issues in the Workplace, PPC Platforms, Preventing Harassment in the Workplace, and Unconscious Bias (2017). All of these certifications were obtained through LinkedIn except for the PPC Platforms certification, which was acquired from Croud.

Finally, Inês achieved the Google Ads Search Certification from Google in July 2022.