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Sophie Ducharme currently serves as the Brand and Channel Marketing Manager at Vention, a role held since August 2021, where responsibilities include brand management, partner marketing, and developing brand identity and content strategy. Previously, Sophie held the position of Marketing Lead at Vention, contributing to branded marketing strategies such as events and tradeshow planning. Before Vention, Sophie worked at Hatch as the Responsable Marketing et Communications, Est du Canada, overseeing a variety of communication activities and all aspects of marketing. Earlier experience includes a position as Spécialiste en marketing at Hatch, where duties encompassed social media campaign management, strategic partnerships, and public relations. Sophie began their career at Mass Insurance Brokers as an Adjointe administrative, focusing on client file processing and premium analysis. Educational qualifications include a Bachelor's degree in Administration Marketing from UQAM and a general Administration collegial diploma from College Jean-de-Brébeuf.