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Marco Callegari is an experienced Trade Marketing Manager at Velier since December 2015, overseeing trade marketing activities in northern Italy, particularly in the Milan province. Responsibilities include training B2B clients and Velier sales representatives, brand activation for spirits, contract reviews, and managing the Milan Velier Showroom. Previously, as Brand Manager at Velier, Marco managed over 50 spirits brands, focusing on marketing plans and product development. Earlier experience includes work at the University of Gastronomic Sciences as a partnership coordinator and as a trainer for Slow Food, specializing in beers and spirits. Marco holds a degree in Gastronomic Sciences from the University of Gastronomic Sciences and has completed master's programs focused on export business and entrepreneurship.