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Vivek Vicraman has worked in various roles and companies throughout their career. Vivek began their career as a Research Associate at the Indian Institute of Technology, Bombay, where they developed a software tool for vehicle trajectory extraction and contributed to the development of the Indian Highway Capacity Manual.

After that, they joined Sokrati as a Senior Business Analyst, where they were responsible for managing SEM campaigns for key clients across different industries and was involved in product creation and development.

Vivek then moved on to Furnspace Private Limited and Livspace.com, where they held various digital marketing roles, including Digital Marketing Manager and Growth Marketing Manager.

Vivek's most recent experiences include working at Plivo as a Senior Manager and Performance Marketing Manager, and at Veeqo and Amazon as a Performance Marketing Manager.

Overall, Vivek has gained significant experience in performance marketing, digital marketing, and business analytics throughout their career.

Vivek Vicraman completed their Bachelor of Technology (B.Tech.) degree in Civil Engineering from the National Institute of Technology Calicut, where they studied from 2008 to 2012. In 2016, they obtained a Google Adwords Certification from Google.