Juliana Herring Wallace is a seasoned media professional with extensive experience in media planning and strategy. Currently serving as Vice President of Media at VaynerMedia since February 2018, Juliana has held various leadership roles focused on the Mondelez account, progressing from Associate Director to Senior Director and eventually VP. Prior to VaynerMedia, experience includes positions at OMD USA and MediaCom as a Digital Media Supervisor, managing accounts such as Frito Lay and Anheuser Busch. Juliana's foundation in digital media planning stems from their time at ZenithOptimedia Group I The ROI Agency, where responsibilities included strategy for General Mills and Electrolux. Juliana began their career with internships at Texas Monthly, Publicis, and Andrews Kurth LLP while earning a Bachelor of Science in Communication Studies from The University of Texas at Austin.
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