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Hasita Goel

Senior Media Analyst at VaynerMedia

Hasita Goel is an experienced marketing professional with a comprehensive background in influencer marketing and public relations. Currently serving as an Influencer Marketing Intern at Spot & Tango since August 2022, Hasita manages influencer outreach, negotiates compensation, and monitors campaign performance using analytics tools. Previously, Hasita interned at ZitStickaâ„¢ where responsibilities included managing influencer relations and tracking marketing effectiveness. Hasita also held significant leadership roles at the Fashion Institute of Technology, including Vice President of the Student Government Association, where policy changes and student support initiatives were facilitated. Educational qualifications include a Bachelor of Science in Advertising and Marketing Communications and an Associate's degree in Fashion Business Management, both from the Fashion Institute of Technology.

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