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Shona Newell is an experienced National Account Manager currently at Vax Ltd since May 2021, with a robust background in sales and account management across various prominent brands. Previously, Shona served as an Education Client Partner at UCAS Media from August 2017 to May 2021, and held the position of National Account Manager at The Delonghi Group from March 2010 to July 2017, overseeing key retail accounts for leading brands such as Kenwood, Delonghi, and Braun. Earlier roles as an Account Manager at Salton Europe and National Account Manager at The Paper House Group Plc further solidified expertise in driving profitable sales and managing significant accounts. Shona holds a BA in Economics and Business Law from the University of Strathclyde, earned between 1995 and 1998.