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Arturo Canales is a seasoned data science professional with extensive experience in building and leading data teams, currently serving as Head of Data Science and Principal Data Scientist at VavaCars since August 2021. Canales has developed a robust data infrastructure and products across various regions, enhancing the company's value chain with analytics and machine learning. In addition to this role, Canales is an instructor at Udemy and has contributed to academia as a lecturer on Big Data at multiple institutions. Previous positions include Head of Big Data at Telefónica Tech and various roles within Telefónica, where Canales played a pivotal role in the inception of big data analytics as a business unit. Arturo holds degrees in Telecommunications Engineering, Business Administration, and an MBA, along with specialized certifications in ISO 27001.