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Sharan Arora is an experienced marketing and business development professional with a diverse background in various industries. Currently serving as Trade Marketing Manager at PepsiCo - Varun Beverages Ltd since November 2021, Sharan manages visibility budgets and oversees trade promotions. Previously, Sharan held the position of Business Development Manager at Extramarks Education India Pvt. Ltd., responsible for leading a team and developing business strategies. Experience at BYJU'S as a Senior Business Development Associate involved profiling leads and securing meetings, while an earlier role as Sales and Marketing Executive at Dudhi Industries focused on sales generation through key accounts. Sharan also contributed as General Secretary and founding member of IBS Messenger during tenure at IBS Hyderabad, where an MBA in Marketing was attained. Prior education includes a Bachelor's degree in Computer Applications from Guru Gobind Singh Indraprastha University.