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Amy Moore is an accomplished marketing professional with extensive experience leading marketing efforts across various technology companies. Currently serving as Head of Marketing at Vareto since 2024, Amy previously held the position of VP Marketing at Trace, where marketing was built from the ground up for a spend and headcount management solution. Prior to that role, Amy contributed to brand growth at Tradeshift as VP Marketing - Brand and Content while also holding senior roles at SAP Ariba and SAGE Intacct Software, focusing on content marketing and brand voice enhancement. Amy’s early career included launching content marketing programs at SAP and owning Moore Words, a consultancy dedicated to storytelling for tech clients. Amy began as a Senior Copywriter at Sage, quickly advancing to creative lead. Amy holds a Bachelor of Arts in Literature from the University of California, Santa Cruz.