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Lizzy Johnson

Chief Guest Officer at Vapiano SE

Lizzy Johnson is an accomplished executive with extensive experience in customer-centric leadership and strategic marketing across various industries. Currently serving as Chief Customer Officer at Vapiano since April 2023, Lizzy also advises The Neela Collection, a luxury hospitality group. Previously, as General Manager at Farmbox, Lizzy contributed to the company winning “Fresh Produce Foodtech of The Year” at the Leaders in Foodtech Awards 2021, implementing growth and digital transformation strategies. Lizzy has held key positions at Deliveroo and Flash Entertainment, where marketing and digital strategies were paramount. Additional leadership roles include Director positions at Quintessential Brands Group and Diageo, and strategic contributions to UEFA and The HEINEKEN Company, where brand positioning and market expansion were major focuses. Lizzy holds multiple degrees and fellowships in marketing, finance, and engineering, including a Marketing Academy Fellowship sponsored by McKinsey and Company.

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