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James founded this company in 1997. Under his leadership, the company began as a single location and has evolved into a national platform of over 100 retail locations. James provides strategic guidance and oversees all corporate functions and has been the driving force of integrations across numerous e-commerce and Business to Business (B2B) platforms. In addition to the textbook industry, James is also the lead investor in numerous student and multi-family housing projects, recently adding this service to our company’s portfolio. James graduated from Henderson State University (HSU) with a Bachelor’s Degree in Business Management.