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João Félix is currently working as the Vice President of Marketing and Communications at V-Nova Ltd. Prior to this, João was a Marketing Consultant at Wellty and Head of Skincare Brands at Bayer. With a background in senior management roles in marketing and skincare, João brings valuable experience from companies such as Walgreens Boots Alliance and Kerry Group. João holds an MBA in Management from Universidade Católica Portuguesa and Universidade Nova de Lisboa, as well as a MA in Design Products from Royal College of Art.