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Wudassie T. is an accomplished marketing strategist with extensive experience in direct response and integrated marketing. Currently serving as the Senior Director of Direct Response at USA for UNHCR since November 2024, Wudassie previously held the position of Senior Director for Annual Giving & Membership Strategy at the National Geographic Society from May 2022 to October 2024. Wudassie's long tenure at The Johns Hopkins University spanned nearly a decade, where various roles included Director of Integrated Marketing & Operations and Director of Marketing for Annual Giving. Wudassie's career also includes significant positions at The Jewish Federation of Greater Washington and Forbes, showcasing expertise in fundraising strategy, data analytics, and campaign management. Wudassie holds a Bachelor of Science in Marketing from Boston College and attended The Johns Hopkins University - Carey Business School in 2019.