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Alison LaRocque is an experienced media professional with a strong background in media strategy and digital marketing. With roles such as Media Director at Upwork and Senior Media Manager for the US and CA at Indeed.com, Alison has demonstrated expertise in guiding media initiatives. Previous positions include Digital Marketing Manager at CB2 and various leadership roles at Initiative and Starcom, focusing on media strategy and investment. Alison holds a Bachelor of Business Administration in Marketing from The University of Iowa Tippie College of Business and an MBA in Integrated Marketing Communications from Roosevelt University.