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Fia Sjöström is an experienced digital marketing copywriter and content creator currently working at Whywaste since November 2021. With a strong background in the retail and service sectors, Fia previously served as a denim specialist at Nudie Jeans from March 2012 to November 2021 and held a role in digital marketing at Macforum AB in early 2021. Early career experiences include positions at Scandic Hotels and Varner Gruppen, where Fia developed customer service skills. Fia began as a graphic designer at Märkesmännen in 2005. Fia has a comprehensive educational background in marketing and design, having studied at Medieinstitutet, Yrgo, and Kunskapsgymnasiet, culminating in degrees in advertising, marketing, and art direction.