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Violet Tan is a Partner & COO at UpHonest Capital, an early stage VC based in Silicon Valley. With a background in digital marketing and brand communications at companies like Alibaba Group and IBM, Violet has extensive experience in marketing strategy and brand management. Prior to their current role, Violet worked as a Research Director at EZEN Information Technology and as a Senior Researcher at Forbes China. Violet also has a Bachelor's degree in Journalism from Nanjing University.