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Jaron Whittingham is a Digital Marketing Specialist at United Farmers of Alberta Co-operative Limited since September 2021, focusing on the optimization of SAP Marketing Cloud and enhancing email marketing strategies. Previously, Jaron served as the Digital Content Practice Lead at Shaw Communications from September 2016 to September 2021, where agile practices were implemented to improve project execution. Earlier roles include Social Media & Marketing Coordinator at Downtown Calgary, managing social media strategies, and Web Developer/Online Marketing Specialist at FP iMarketing, leading PPC campaigns. Jaron's career began at Shutterbug Frame and Gallery as a Webmaster, and encompassed experience as a DJ at CKXU 88.3 FM and a Junior Photo/Video Editor at DaMedia/Sternfeld Productions. Jaron holds a Bachelor of Fine Arts from The University of Lethbridge, an Advanced Skills Certificate in Community Management from WOMMA, and completed Continuing Education in New Media Production & Design from SAIT.