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Daniel Serpa is a seasoned professional in product management and digital services, with a diverse background in telecommunications, retail, and fintech. Currently serving as Coordinator for Product & New Businesses and Digital Products at Unifique, a Brazilian Internet Service Provider focusing on 5G implementation, Daniel brings extensive experience from previous roles including Head of Products at fluke, Sr. Manager of Digital Products at Grupo Big Brasil, and Senior Product Manager at PicPay. Daniel's expertise spans innovative customer experiences, e-commerce solutions, and empowering consumer platforms, supported by proficiency in various analytical and project management tools such as Jira, Mixpanel, Looker, and Confluence. Daniel's educational background includes studies at Insper Instituto de Ensino e Pesquisa and UNIBTA - Centro Universitário.