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Shirley Watson has extensive experience in the advertising industry, with over 30 years of experience working for companies such as DDB, adam&eveDDB, and BMP PLC. In October 2014, Shirley founded their own consultancy, Shirley Watson Consultancy Limited, with a focus on start-ups in the advertising and marketing world. Shirley currently serves as the CEO & Founder of their consultancy and provides CFO expertise to companies like Uncommon Creative Studio and Creature.