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Denise M. Foley currently serves as the Executive Vice President of eCommerce at ULE Group, a position held since October 2023. Prior to this role, Foley was the Vice President of eCommerce & Direct to Consumer at Bollman Hat Company from August 2017 to September 2023, where notable achievements included exceeding sales budgets and significantly improving gross margins. Foley's extensive experience in eCommerce includes senior leadership roles at Di Bruno Bros., RITE AID, Pet360, Hartstrings, Lagos, and Lenox, with proven success in increasing sales, enhancing customer experiences, and implementing effective merchandising strategies. Foley holds a degree from West Chester University of Pennsylvania and has completed certificate courses at Moore College of Art and Design.