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Rory Byrne is the Founder of LocationXR and Co-Chair of the Creative Industries Working Group at UK5G. Previously, Rory held roles as EMEA Director and Immersive Studio Director at Imagination, Business Analyst at Happy Finish, Director at Happy Finish, and Development Manager at Mighty Fine Productions. Rory also worked as an Account Manager at Jcom UK Ltd and as a Journalist at The Sun. Rory Byrne holds a BA (HONS) in Media & Journalism from the University of Portsmouth and an NCTJ in Newspaper Journalism from Highbury College.