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Dana Rosenblum is a User Experience Designer at UI - Human Factors Ltd. since November 2021, specializing in the design of complex systems across various industries, including startups and large enterprises, in both B2C and B2B contexts. Prior experience includes roles as a Product Designer at BRIO, and a significant collaboration with Elbit Systems Ltd and Ben-Gurion University, where Dana initiated and managed a research venture focused on innovative control paradigms for unmanned vehicles. Additionally, Dana served as a Teaching Assistant in Human Factors Engineering at Ben-Gurion University and conducted research on human-computer interactions, developing systems for military applications. Dana holds a Master's degree in Industrial Engineering with a focus on Human Factors from Ben-Gurion University and a Bachelor's degree in Behavioral Sciences from The Academic College of Tel-Aviv, Yaffo.