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Amar Foughalia is a skilled marketing and communication professional with extensive experience in the sports sector. Currently serving as Chef de projet marketing/communication at UCPA since June 2022, Amar has previously held positions including Chef de projet marketing at AF and Chargé de mission communication at the Ministère des Sports. Key responsibilities included developing communication plans, managing urgent requests for a government cabinet, and organizing events in collaboration with various ministries. Additionally, Amar has experience in digital marketing as Chef de projet marketing digital at MBA ESG, where a digital activation plan for the Tour de France 2021 was created, and served as Community Manager at RAC Basket, successfully growing social media presence. Educational qualifications include a Master 2 in Sport Management from MBA ESG and a Licence in Sport Management from Université Paris Nanterre.