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Dominic Howard is an accomplished marketing and sales professional with extensive experience in the tobacco and beverage industries. Currently serving as Vice President of International Marketing & Sales at U.S. Tobacco Cooperative Inc. since August 2020, Dominic focuses on building and developing the company's international product portfolio. As the founder of 9MEADOWS, Dominic champions innovative non-alcoholic botanical spirit alternatives inspired by Swiss nature. Previous roles include Vice President of Business Development at IPS-Ingredis, Director of Marketing at JTI, and Managing Director at SFR Tobacco International, where Dominic successfully developed strategies that resulted in significant revenue growth and market share increases. Earlier career highlights include positions at Philip Morris International and Altria, where Dominic led marketing and sales initiatives across Latin America and other key markets. Dominic holds an MBA in Marketing from the University of Michigan and a BSc in Biotechnology from Imperial College London.