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Mike Petrella is a seasoned programmatic advertising veteran with extensive experience in strategic partnerships, CTV/OTT, Identity, SSP/DSP. Mike currently holds the position of Managing Director, Strategic Partnerships at United Airlines, as well as being a U of Digital Expert at U of Digital. Their previous roles include Chief Revenue Officer at ICAROâ„¢ Media Group, Vice President of Global Partnerships at Yahoo, and Vice President of Client Services and Operations at ONE by AOL: Publishers. Mike's career began at Advertising.com as a Senior Manager and progressed to Director before moving on to AOL Platforms. Mike holds a Bachelor of Arts degree in British Literature from Towson University.