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Michelle Leal

Chief Operating Officer at TyrAds

Michelle Leal serves as Chief Operating Officer at TyrAds since April 2024, demonstrating a strong leadership background across various roles in the gaming and mobile sectors. Previous positions include Head of Publishing at Azerion and Regional Operations Manager at Digital Virgo, where strategic initiatives led to significant market gains. With over 16 years in Africa's Mobile VAS industry, Michelle has extensive experience in business growth and operational strategy, exemplified by co-owning Starfish Mobile and successfully expanding its market presence. Educational credentials include a Master's degree in Accounting from the University of Johannesburg.

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