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Helene Greiter is currently the Director of Performance Marketing at Hearts & Science, where Helene creatively catalyzes new approaches and content based on meaningful success analyses. Prior to this role, Helene served as the Social & Digital Account Director at Two Palms Media and as the Head of Digital Marketing at Carl F. Bucherer. With a strong background in digital marketing, Helene has also held various roles at The Walt Disney Company, including as a Digital Marketing Manager and Supervisor in both Germany and Australia. Helene holds a Master of Business Administration degree from The University of Applied Sciences Kufstein, Austria.