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Koen Leicher is a Global Product Data Experience Manager at TVH, where Koen is the business owner of the main B2B e-commerce channels for EMEA-APAC, overseeing the replatforming to a global technology stack. With a background in digital project management at Cebeo and freelance marketing consultancy at Tractor Consulting, Koen has experience in various areas including B2B e-commerce, project management, and digital marketing. Prior to their current role, Koen worked as a Project Manager E-commerce at BOSS paints and as a Marketing Manager at Colora. Koen's educational background includes Masters degrees in Communications from Ghent University and Universidad Complutense de Madrid, International Business from KU Leuven, and Marketing Communication Management from EHSAL Management School.