Peik Martin currently serves as the Chief Marketing Officer at TUI, with a career at the company spanning from October 2016 to the present. Martin has held various senior titles at TUI, including Director Sales & Digital, Director Transformation & Change, and CIO Business Platforms. Previous experience includes serving as CIO for TUI Group and overseeing IT functions for multiple regions, as well as leading TUI Nordic as General Manager of Oy Finnmatkat Ab. Martin began in the industry as a Sales Manager and later progressed to roles such as Product Manager and Key Account Manager. Educational qualifications include a Master's degree in Political Science with a focus on International Law, earned at Ã…bo Akademi University, alongside several professional development programs.
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