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Darcy earned an MBA from IE Business School in Madrid, consistently ranked as a top international entrepreneurship MBA program. Her background at advertising agencies, market research and consulting firms and start-ups across a variety of industries molded her into an enthusiastic believer in constant innovation. This experience allows her to approach solutions from different strategic angles, and she motivates others to do so as well to achieve highly impactful results.

An early member of the TRYTN team, Darcy has personally helped hundreds of tour and activity companies across industries and geographic regions to grow their businesses. Years of experience in this ever changing and exciting industry enables her work as a true partner and advocate of TRYTN companies to constantly improve, grow and move forward.