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Lee Irvine grew up in Southern Alberta, working in the auction market industry and on ranches in Southern Alberta, Australia, and Saskatchewan where he earned a Bachelor of Science degree in Agriculture from the University of Saskatchewan. Prior to joining TrustBIX, Lee was a third-party provider for BIX and help provide producers with some tools to collect and analyze their data in BIX. In 2019 he transitioned to the roll of General Manager of the ViewTrak division and manages the division’s Auction Market, Feedlot and Probe product lines. Lee’s passion and creativity are evident in his role with TrustBIX. He currently lives in outside of Cochrane with his wife and two boys.