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Dylan Fassari is an experienced professional in the field of marketing and brand management, currently serving as the Director of Club Strategy at TRUFF since March 2024. Prior to this role, Dylan was with Primal Kitchen (Primal Nutrition, LLC) from January 2021 to March 2024, holding positions as Senior Brand Manager for Innovation & Club Strategy and Marketing Manager. Earlier, Dylan worked at Happy Family Brands (Nurture Inc) as a Category Strategy Associate from January 2019 to December 2020 and at Kashi Company as part of Customer Marketing and Category Strategy from November 2017 to January 2019. Dylan holds a Master's degree from the University of Southern California (2020-2021) and a Bachelor of Business Administration in International Business, with minors in Supply Chain Management and French, from the University of San Diego (2014-2018). Early education was completed at Crestwood High School, earning a High School Diploma in General Studies.