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Samantha Jacob has worked in the design industry since 2003. Samantha began their career as a Design Assistant at Karen Millen, followed by a role as an Accessory Designer at Oasis. In 2007, they joined Reiss as a Senior Accessories Designer, where they were responsible for transforming the accessories collection and developing iconic bags. Samantha was then promoted to Head of Womenswear Accessory & Footwear Design, managing the Accessory team and researching, designing, and developing all accessory areas. In 2012, they moved to Whistles as an Accessory & Footwear Design Consultant, and then to Anya Hindmarch as a Design. Most recently, they have been the Design Director at Troubadour Goods since 2015.

Samantha Jacob attended Kingston University from 2000 to 2003 and obtained a First Class Honours with Distinction in Fashion Design.