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Maya Mallan Steeves serves as Vice President of Media & Partnerships at Tropical Smoothie Cafe, where responsibilities include leading media strategy across over 1,200 locations and managing a budget exceeding $35 million. Previous roles at Tropical Smoothie Cafe include Senior Director of Media & Partnerships and Senior Director of Local Media & Partnerships, focusing on local media buying and franchise alignment. Maya's extensive experience includes regional marketing leadership at Papa John's International, account direction at Source Communications, and corporate partnership management at AEG, with expertise in digital and traditional media, strategic marketing partnerships, and philanthropic initiatives. Academic qualifications include a Bachelor's degree from the University of Florida and additional studies at New York University.