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Alex (Sungwon) Hwang is an experienced professional in the hospitality and technology sectors, currently serving as the General Manager of Korea at tripla Co., Ltd. since December 2022. With a notable career, Alex has held several key positions, including Outside Director at HOTEL & RESTAURANT, Director at ONDA Inc., and Regional Manager of Korea at OTA Insight. Previous roles include Country Director at Tujia, Country Territory Manager at Tripadvisor, and Market Manager at Agoda, where Alex contributed significantly to business development and operational growth in the hospitality industry. Alex has a track record of driving digitalization and revenue management solutions, along with extensive experience in building partnerships and educating industry stakeholders.