Lynn Adelmund has a diverse and extensive work experience in market research and business insights. Lynn currently holds the position of Senior VP of Market Research at Trifecta Research, where they are responsible for leading quantitative market research initiatives. Prior to that, they worked at Kreg Tool Company as the Business Insights Manager, establishing and developing the Business Insights function and leading a team in providing decision support for various departments. Before that, they served as the Vice President/Chief Insights Officer at GlynnDevins, where they led the Market Insights and Analytics disciplines and contributed to brand success through various strategic initiatives. Lynn's career also includes a role as Director of Research at Informa, where they directed marketing research operations for the company and its clients. Overall, Lynn's work experience showcases their expertise in market research, consumer insights, and data-driven decision making.
Lynn Adelmund obtained a Bachelor of Arts (BA) degree in Marketing from the University of Northern Iowa. Following that, they pursued a Master of Business Administration (MBA) from the University of Iowa, which they completed in 2020. In addition to their formal education, Lynn also obtained a certification in the WIRe Accelerate Professional Development Program from Women In Research (WIRe) in December 2021.
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