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Alfredo Prince, MBA, currently serves as the NA Business Director at Tricon Energy since August 2023. Prior to this, Alfredo was the Commercial Director at Braskem Idesa from 2018 to August 2023, leading a team focused on polyethylene and plastic waste initiatives across Mexico, Central America, and the Caribbean. Alfredo's experience also includes roles such as Market Segment Leader at Braskem America, where oversight included 25% of total sales, and Director of Operations at Braskem Europe GmbH, where operations were orchestrated across Europe following an acquisition. Alfredo began professional career as a Financial Controller at Sun Oil Company (SUNOCO) and has a strong educational background with an MBA in Finance and Marketing from La Salle University and a BS in Economics from Universidad 'Santa María'.