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Anna Castellanza is an experienced Senior eCommerce Manager at Triboo Group since August 2018, specializing in operations management of online stores using Magento 2 and Shopify. Castellanza oversees activities aimed at enhancing online store performance through strategic planning, KPI monitoring, and data analysis with Google Analytics. Previous roles include eCommerce Category Manager at Tigros S.p.A and eCommerce Manager at Triboo Digitale, along with web marketing positions at Diffusione San Paolo, 4mmg, and Rcs Libri. Castellanza holds a Laurea Specialistica in Management per le imprese, Economics and Marketing from Università Cattolica del Sacro Cuore, completed in 2007.